Essential Resources
Peter Broderick
Peter Broderick is the leading exponent and strategist of hybrid distribution. His pioneering work has been instrumental in helping hundreds of filmmakers imagine and realize their distribution possibilities. Over the past decade, he has spoken on panels and events to thousands of filmmakers, consulted with hundred filmmakers, authors, festivals, nonprofits, filmmaker organizations, and other entities on how to best navigate the distribution landscape. His article, "Maximizing Distribution," is a classic in alternative distribution. His bulletins, on topics such as audience building, creative distribution, and user-contributed content, are required reading for anyone seeking knowledge from the frontiers of distribution.
The Workbook Project
The Workbook Project is a growing resource for filmmakers and other content creators, featuring user-generated, user-edited, and user-spread content created by and for filmmakers. The site includes film news, interviews, articles, how-to's, technical tools listings, DIY tips, design information, festival coverage, and more. Lance Weiler's site is required reading/listening/watching for anyone seeking to find out the important developments in marketing, financing, technology, media, social networking, and distribution.





